They Call Me Mista Yu / One On One with Mista Yu
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They Call Me Mista Yu / One On One with Mista Yu
One On One with Mista Yu - From Riches to Resilience: Roy Caughlin's Entrepreneurial Journey
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Roy Caughlin's journey from Ireland to Poland began with a relationship and property investments, but evolved into a life-changing adventure spanning 18 years. When Roy found property in Poland was remarkably affordable compared to his native Ireland, he seized the opportunity – a decision that would test his resilience but ultimately lead to extraordinary personal growth.
At nine years old, Roy was already showing entrepreneurial promise by washing cars and gardening. This spirit followed him through life, from newspaper routes to motorbike sales, eventually leading to property development. His story takes a dramatic turn when the 2008 financial crisis left him personally liable for $5 million in debt, despite operating what he believed were limited liability companies. During this devastating period, Roy witnessed corruption throughout banking and legal systems that would later fuel his mission to expose fraud.
The conversation reveals Roy's remarkable transformation from someone too shy to order at shops or bars to becoming a Distinguished Toastmaster in just three years. His method? Saying "yes" to every speaking opportunity – competitions, TEDx talks, even stand-up comedy – facing his fears head-on until they dissolved. Roy credits meditation, gratitude practices, and forgiveness as crucial tools in rebuilding his life, explaining how forgiving those who wronged him freed him from consuming resentment.
Today, Roy has created multiple successful podcasts with five reaching the top 0.5% globally, recording over 1,500 episodes. He generously shares practical advice for podcast growth: create attention-grabbing intros, understand your audience demographics, use meaningful graphics that stand out in small thumbnails, and implement systematic tracking to improve content consistently. His approach to entrepreneurship emphasizes work-life balance – organizing his schedule around family commitments while building businesses he loves.
Ready to take your business to the next level? Learn from Roy's experience battling corruption, transforming fear into strength, and creating systems that allow your passion to flourish. Whether you're considering entrepreneurship, podcast creation, or simply want to overcome personal obstacles, this episode delivers powerful insights for turning challenges into opportunities.
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welcome back to one-on-one with mr you. Of course I'm your host. Mr you in studio with us today. One with mr you. Of course I'm your host. Mr you in studio with us today. Good buddy of mine, he'sa serial entrepreneur and podcast host roy calling, is in the rate columns in the house this morning ray warren, it's not ray, it's roy.
Speaker 2:My apologies, I'm very well. I'm very well and I love the music and the intro. I was kind of getting into the vibes there.
Speaker 1:Yeah, to me it'd be a lot longer, but that's more for me than for everybody else. I can't do that kind of stuff, but I'm excited to hear how you share your story live with all of our listeners. There's so much meat and content from your experiences in life. I want to try to pull as much as we can within this 45 minutes to an hour, whatever we had today with each other man. But I want to hear some of your story about how you got from from poland to ireland. I want to hear some of that. Or I is that no island of poland got to reverse. You're from ireland, but you're in poland now. Copy that right, all right. So love to hear how you made the move. What prompted that? Anytime somebody leaves their hometown and moves to an unfamiliar place, it always intrigues me, partly because I did it and there's so many stories behind what happened when I did it and all that came with it. But love to hear your story. Man from Ireland to Poland, tell us how it happened.
Speaker 2:Yeah, so I'm from Cork in Ireland, which is the south of Ireland. It's the second biggest city, and I started dating a Polish girl and I wasn't planning on exactly.
Speaker 2:I wasn't planning on moving there. But when I went and visiting our parents I saw property was actually very cheap. So I started getting a few properties and then I set up a company to sell properties, because that was around 2004 when, you know, everybody was investing in foreign properties. So I was coming out then one week a month to do the thing and then she based herself in Poland. But the relationship didn't work out and I was so deep in I had to buy in. Syndicates, put in big developments together. We were going to build 30 apartments, had commercial. I'd have lost a whole lot so it wasn't planned but I moved. I'm here 18 years. I'm kind of happy. I am because I've seen the way Ireland has gone. Ireland's kind of gone down the drain because of bad governments here. Extremely safe Love. It Never had any hassle since I've been here.
Speaker 1:That's wonderful. I was going to ask you how you would compare or contrast Ireland from Poland. Beside the political part which I think anybody that pays attention to global affairs gets what's going on in Ireland and why you feel the way you do. But beside that part, putting that part aside, how would you contrast Ireland from Poland? What's another difference or a comparison you'd make about both places?
Speaker 2:Well, when I came here first, it was, I remember we had investors and they were what. We were walking the main street and they were like there's no people that are obese here Like there were. Everybody was in great shape. That has changed so in the 18 years. Yeah, but you've got all these franchises after appearing as well, so they're not looking after their health as they were.
Speaker 2:When I came here first, it was like the courtesy for driving In Ireland. If you're coming off a slip road, every second car would let you go. That's just the way we are in Ireland. Here you have to be a kamikaze to get out. People weren't letting you out. But it's changed and I think a lot of it is because so many people went abroad, saw how it was like in Norway, germany and different countries came back and then started implementing that and maybe people saw what it's like. But it's getting a lot better now. I see there's a lot of courtesy and, as I say, you can walk at night. You can walk on the main street never seen, never had any hassle. I actually really love the country Architecture, if you like, architecture, fantastic architecture, just all different cities. So highly recommend people to come there. Food is great as well.
Speaker 1:I'd love to see pictures of this man because I've seen architecture in a lot of grasslands and islands. I've never seen that in Poland at all, so I would love to see that kind of stuff. I don't know how we can get that. Can you post some pictures on our YouTube channel under the episode for the show? Are you able to do that? Post some pictures of the.
Speaker 2:Well, I'd be able to go in and find ones that I know is good architecture and put a link for it.
Speaker 1:Yeah, I would love to see that. I don't even know what it looks like in Poland, but the way you describe it sounds really beautiful, man. I'd love to hear more of that. Another thing in regards to your time in Ireland and Poland I know that you started off, of course, you were born in Ireland. You started off with that entrepreneur spirit in Ireland and now you're kind of making it really happen in Poland in a big way. You got so many accomplishments. I don't know if it's going to take us more than an hour to get into all that you've done, man. So I'm excited to have this chat with you, but would you believe the idea for entrepreneurship started with you? No, it started in Ireland. But what do you think kind of set it off? Was it your dad that was an entrepreneur and you picked up after him? Or your mom?
Speaker 2:kind of what started it all for you, I'm not sure. Like I was nine, I was going around doing washing cars and kind of doing a bit of gardening, delivering leaflets. My dad worked in the cinema. He was like chief projectionist but he also was doing weddings. So he did weddings on the site and so he would do the photography and my mom would put the albums together, perhaps because that was kind of a bit entrepreneurial, perhaps it was that, but it was kind of encouraged.
Speaker 2:Then at 11 I started doing a newspaper round. I did that up to college with the money from that I bought. At 14 I bought a lawnmower. Then I was going around cutting grass. At 18, I know, I was kind of buying and selling a few motorbikes. So it was always in me. Then, I think around 22 or something like that, I studied construction, economics and management, started working for a mechanical contractor and kind of toured around Ireland. I worked in different parts of Ireland Limerick, dublin, dundalk. I was with one company for about eight, eight and a half years. So I kind of worked my way up to project manager, contract manager, then went with another company doing regional manager. But it was still in me and even during the time of that, I set up a web development company with a guy I was always in, so when I went to Poland I've never worked for a company since.
Speaker 1:Oh, my goodness, I get that the whole entrepreneurship thing. I mean I kind of earlier that fought it off a lot. My mother, she, was really big on education and that was kind of ingrained into us. So I tried to balance that and try to do that, you know, not only to please her but just to make sure that I was doing the right thing. You know, taking a stable route, but entrepreneurship was something I couldn't get away from. So now I'm fully engulfed in it and obviously you were starting that same path early on in life and it hadn't left you. You kind of take it to another level.
Speaker 1:A lot of people who are listening to our show what I hear, a lot of them have that kind of entrepreneurial bent, if you will. What kind of encouragement would you give to our listeners and those that are viewing the show today if they have a desire to do that, but they're kind of afraid to step out into the unstable and leave the stable behind in order to do entrepreneurship? How would you encourage them? Would you tell them to do what you've done, to step out kind of a leap of faith, or would you tell them to go a different route? How would you encourage our entrepreneurs that are listening today.
Speaker 2:It depends on where they are. If they've got a young family, you have to be careful because you know we're all optimistic. You don't want to walk away from stable income to assuming you're going to make x amount. You can do things on the side. So instead of going away you know, sitting down for a couple of hours watching the netflix and things like that go away and start building your business so you can start building it and then, when you get to the level, oh, this is actually creating, this is similar to what I'm earning on my. You know, if you're working for a corporation or something like that, and then you can make the jump when you're younger, yeah, it's okay to fail, just do it start again. Do it start again, you know, because it's like walking you get up, you fall, you get up. But yes, people look at you as if like, oh, you're supposed to be perfect. There's a high failure rate and, depending on the years, you hear all different statistics. At 10 years it's 4% or something like that.
Speaker 2:The way I see it is as long as you're doing something you love, then you're never. I mean anytime you're talking to anybody that's working for a corporation, they're always hate who they're working with. They hate the management, they hate everything and they're kind of teaching it on a sunday night like. I never feel like that, because I love what I do. I can work away on a sunday, it's all good. I can work on a saturday, it's way. What? What you know in the evening, it depends you can, and then you can organize your day as well. So, you know, with my child and bringing them to school or collecting them from school, it's all good, you know.
Speaker 2:And I block out times for, say, the podcast at certain times. So you're your own boss, I don't have to go to somebody. Hey, can I have a holiday some places? You need to give them a month's notice to take one or two weeks holiday, you know. So I don't have that. And even one of the advantages is I remember when my grandmother was getting ill, I was able to take a month off and spend time next to her bed holding her hand, and if you weren't working for somebody, you can't really do that.
Speaker 2:So there's a lot of advantages, but be careful, because we're all kind of thinking everything will be great. But just surround yourself with the right people, start doing the right research, start listening to podcasts that talk about whatever subject you're in, like any business I get into. I've started a lot of business. I'd read 10 books, if not more, on it, and then I start having conversations with the people. Don't do it on your own. There's people that have made mistakes already. They've laid the track, so get on the train on that track instead of trying to create a new track for yourself track instead of trying to create a new track for yourself.
Speaker 1:Yeah, and you do a couple of podcasts. I'm very interested in you talking about that. Do just that. Talk about that a little later on in the episode. But you've done something that many of us aspire to do. You know what it's like to be rich. Can you share some of the story about how you got there and what happened afterwards?
Speaker 2:So when I was working in Ireland, I was doing very well and I had a few properties. So then when I started doing investments in Poland, I knew that if I was investing as well, it was easier for investors to go. He's got skin in the game, so I released equity on my properties and started getting involved with a lot. I was the president of a lot of companies and I had about 14 people on my books. At one stage everything was going very well. Crash happened in the states 2008, but it took a bit longer to come across the pond and a few of the people that I had in the syndicate they start and they were big like they were worth 10 million plus and they started losing everything. Everything started being taken off them and I just thought this is going to come right and I started putting some more money into it to cover some of the ones. The commercial I said look, I'll charge you 10% at the end of the year if you can't give it to me. But I assumed they'd get it right and eventually the whole lot came tumbling down. They didn't get it right and usually with a limited liability company, you kind of go, let's start again, like I was saying earlier, if you're. But the problem is nobody had told me in Poland that I was personally liable. So I was personally liable, so I had a debt of about $5 million, yeah, and then of course all the investors were just gone. They left me kind of holding the baby and I had to fight my way through that. But through that I saw so much corruption. I saw corruption with bail that I saw so much corruption. I saw corruption with bailiffs. I saw corruption with courts, with banks, and that was kind of what fueled me to kind of expose this and was one of my shows is kind of like exposing fraud and corruption, but with solutions. It was like I said this isn't right and I see this is an international thing. You know, like, for example, like a bailiff, they'd have a screenshot showing that they advertise something but they take it away and they pretend that nobody turned up and then they get their own cronies to buy it. You know there was one project it was houses and they had people. They bribed the people in the room that they had their own people buying it. So I reckon, like I've seen it happening. I thought it was just Poland and I've seen it happening. I thought it was just Poland and I've seen it happening in the UK and Ireland and the States, so I'm assuming it's happening in every country. So when you see that kind of thing and it's coming more to light now, there's a lot of people kind of realizing the fraud that's going on. There's even websites in the UK, there's the procurement files and there's different things.
Speaker 2:So when people see that it's a case of how do we protect ourselves? Not to tolerate it, not just assume this is us, because what happens is people they're having their own little battles and they're they're assuming like everyone isn't coming to help them because they're having their battle and they're assuming it's just them. And so, for example, I know now that in Poland they're attacking like the honey farmers I've heard of that recently. So everyone like they're having their battle and then someone else. Then they're going for the chicken farmers. I know they're doing that in the UK and they're having their battle.
Speaker 2:So we all need to come together and kind of go this isn't right, instead of just waiting until it comes to you. Because when you see the corruption go, how is this possible? And everybody goes through it at a certain level and when you start opening up about what you've so many people that I've talked about because I don't, I'm I'm okay talking what happened and explaining the different court cases and so many people will actually start telling you then their story. But they're afraid to be for that. They they think it's shame and everything. And it's not. That's just the way they turn off the top of lending. That's what they did for everyone that got wiped out in that crisis.
Speaker 1:Wow, that's an outstanding story, man. I'd love for you to get into some of that stuff closer to the end of the show about that different show and exposing the fraud and the corruption and that kind of stuff. We need to hear that We've got our head in the sand when it comes to what goes on in the States, much less globally, so I just want to get into that as much as we can. I'm so excited. I'm like we have time for all this stuff. There's so much meat on this bone. But one of the things that you do that I think is pretty awesome is that you attacked one of the biggest fears that most people statistically deal with. Matter of fact, it may be the number one fear, and that's public speaking. Talk to me about how you overcame what is probably the number one fear in the world. How do you overcome that?
Speaker 2:It's an incredible story. I'll take it a layer back for us to show you how bad I was. When I was younger, I wouldn't go to the shop. I'd give my friend the money to go in and buy the sweets when I was 18. Go to the shop I'd give my friend the money to go in and buy the sweets. When I was 18 in the bar I wouldn't go up to the bar to buy my round. I'd give my friends the money to go up and get the round. I was too embarrassed for that and it was like even when I was running kind of big jobs for the mechanical contractor.
Speaker 2:The one part I hated was the meetings. It just like I used to get terrified and it. You know that was the time I didn't sleep at night, you know, the day before, yeah. So when I decided, with all this corruption, I want to expose this, the one thing I was at an event and it was what's your quest? So that was my quest to expose it. But there was two brilliant speakers and I said I need to become a good speaker to get my message out. So when I came back I said, all right, I'm going to go to a Toastmasters got had, couldn't go on my own, went for two friends and I said this is brilliant. And they said we don't have time for this and I wouldn't go back, because I was too shy to go back and the only reason I joined is they formed a new club a couple of months later and I said all right, everyone's going to be new, went there and they said you're signing up? Will you do a speech next week? Yeah, and I kind of said to myself I'd say yes for everything.
Speaker 2:I entered every competition. I got into the final of five countries. I did an open Mike TEDx. I did open comedy. I entered all competitions Polish and English and just basically overcame the fair and then became a lot of people asked me to be their mentor for my own club, toastmasters club, went back to the one that I was afraid to go on my own and became a coach of a Finnish club and became a distinguished Toastmaster after three years, which is kind of the top kind of position that you get in in Toastmasters.
Speaker 2:But it it was speaking, then the fare was gone and what I say to people is we tell ourselves a story. I told myself I'm not good at speaking, I don't like it, and I've interviewed so many people and I think it's come back to school, because what happens in a lot of schools is they get you to stand up as you're learning the language and they get you to read in front of the class New words. You start stuttering, you start getting I mean, I was stuttering for a few years because of that. I was terrified and they were mocking me and joking with me and I think that stayed with me and there's so many people that I talked to and they had similar experience. So many people have a bad experience from school.
Speaker 2:So, instead of the teachers and encourages so make sure if you've children, do not tolerate that. Find out what they're going, because a lot of people they just kind of let their kid go off and go to the school and it's like a babysitting service and you do it. They don't even ask them what they're learning or who they're doing. Find out what they're doing and, as any teacher does something like that, you do not tolerate it. You put them in their place and that's like the corruption as well. You stand up to the teachers that are actually abusing the children, because there are some teachers they shouldn't be teachers, but unfortunately for most of them it's a job for life and they're allowed in it. And the only way it stops is all the kids stand up together and they let their parents know what's going on. Who says, hey, this isn't right, and it's reported and nipped in the bud fast.
Speaker 1:Yeah, I love this. There's definitely a theme with a lot of the work that you do with regards to exposing corruption. I'm always all for that because I've always kind of because of my upbringing, where I come from, I've seen so much of it and I've seen the impact that it had on communities and neighborhoods like mine. So I don't care for that. Maybe I don't do enough, perhaps that could be fair, but I'm definitely an advocate for exposing that kind of stuff. What do you think prompted you to get into the mission of exposing corruption? I know it usually comes from someplace personal, from something that you came to grips with, came face-to-face with. What was it that made you jump into this mission, where you felt like you know this is important. I personally, roy, has to do something about this. What was the trigger for that, for you to start addressing the need to expose corruption?
Speaker 2:It was a lot of the court cases. So I've had over 100 court cases in Ireland as well and, just like I remember this woman, she had a piece of paper. It's strange In Ireland you're like it was the high court and there's like 100 barristers, which is the top level solicitors or attorney, as you call them. It's not like you've just got one side the other the top level solicitors or attorney, as you call them. It's not like you've just got one side, the other side with our solicitors. It's like everyone's in the room with one judge and a woman was there with a piece of paper and she was shaking and she says my, my husband, died from distress and I don't know what to do. And the judge was like, yeah, I'm sorry about that, but there's nothing I can do. And it was. It was like ruled in favor of the banks, plus interest, plus penalties. Another person went up and they said we got KPMG to investigate. We were overcharged 15,000 euro interest. When was that? Two years ago? Ah, you should have took it up with them then. Bank ruled in favor of the banks, plus interest, plus penalties.
Speaker 2:And there were so many people I knew and heard of that threw in the towel. You know like you're stressed it was. I knew and heard of that are true, in the toll You're stressed there was marriage breakups, but when you know somebody's, actually they're unfortunately committing suicide because of the stress of this and it's all orchestrated. It's a big game. That was the mission for me.
Speaker 2:I said this is wrong, they don't care, they're just laughing. I mean, I was in the High Court and the barrister was pretending to me that oh, it's in a different room and I was like I don't trust him. So I went down and asked the kind of reception area and they're no, no, it's in this room. If I didn't turn up I would have lost. And just seeing so many cases I had to go back and forth for this high court eight times and I had to be there the whole eight hours just listening to other cases and it was like every single time, like yep, bank rule of the bank, plus interest, plus penalties, no matter what the story was. And wow, that's unheard of, but I'm sure it's happening.
Speaker 1:That's awful man, it's happening everywhere. So how would you describe what you're doing specifically, because I know you have a, you know a podcast regarding that. I want to get into that in more detail. Definitely, uh, but what are you doing specifically, ward, to kind of address this from your area of influence, so to speak, what are you doing?
Speaker 2:well, one of the things is I'm kind of how are they able to do this? How are they able to have full control of us?
Speaker 2:So I went to like I'm an avid reader, so I read usually about a hundred books a year and at the time when I was going into this, like to be honest, there's a thing called an affidavit, so they make a sworn statement. I didn't even know what an affidavit was. I had to ask somebody what's an affidavit and then I had to do my sworn statement and they never responded to it, which means they should have that proved. I had them caught on their corruption but I said how are they able to do this? So then I started studying kind of common law sovereignty in the states they do ucc and stuff like that and I realized the power of the signature. It's like everything you do, they always ask you to sign it. So you know, even if you're in like in poland, they have it as well in the market, jaywalking, and I get that. If you're walking in front of a car and he has to jam on the brakes, yeah that's grand. But if there's nothing coming and you're waiting five minutes, why should you stop and just wait like a fool to be? You know just standing there and they'll. And what do they always do? They go sign that. They'll make you sign the piece of paper which is basically making you liable, making you pay for this. And I realize the power of the signature and the same in court.
Speaker 2:You hear a lot of people going what jurisdiction have you got over me, what right have you got? And they're getting in trouble for that. And I say, and see, have they got the power to get you into the court first? Because the way they write you, they're writing to you as the capital, all capitals. So for me to be Mr Roy calling all capitals, that's not me, that's the corporate entity. I'm Roy, the living soul. I was born a free man, just like you were. Nobody's control over me, but yet they think they do. And they're doing that in the States and everything and same with the prison thing. That's like a complete. The way that they're doing that as well, like this, that's slavery in itself. The way that they're doing that. I mean we know there's genuine crimes, but a lot of the time they're locking up people when they shouldn't. And it's like understanding you're right.
Speaker 2:And what I would say to people is a lot of the time we kind of go to the solicitor, the barrister, the attorney to think he's got our best side, he's looking after us and most of the time, unfortunately, it's billable hours is what they look at and the only person that will protect you is yourself and, as I mentioned, I had over 100 court cases. Most of the times that I won it was based on me paying, paying attention. I had solicitors most of the time and I'd be listening away and I'd make a note and I'd pass it to him and I wouldn't have won only for me being paying attention. And, unfortunately, a lot of times, just like the school, like I said, most people just kind of you know, just say ask Grant, let him off, the kid's going to school.
Speaker 2:Same with the solicitor he knows what he's doing. He'll do it best, don't you? You know yourself best and you have to pay attention to everything you're doing. So I encourage everybody like learn about common law, learn about sovereignty. Some people say natural law, just learn about our own power very good advice.
Speaker 1:Very good advice. I said so many things I want to ask you about I'm trying to keep it all together here what you shared in regards to the financial issues you had and you had owned multiple properties and just lost everything in your home, all your possessions. A lot of folks don't really. I think they might have missed that early on in this conversation. We're talking about a $5 million liability. It's kind of hard to retain all that you have when you owe much more than what that stuff is worth, to lose everything. Tell us how you were faced with losing everything you had and still had the drive to rebuild again, because some folks would be like you know what. They almost lose your energy. You lose your desire. When you lose everything that you've built. It's like starting over again is a bigger mountain that people want to climb sometimes. How did you decide? You know what? What drove you to say you know what I have to. I'm going to do this. It's a daunting mountain to climb again and restart everything, to rebuild, but I did it.
Speaker 2:Tell us how you did that that's an amazing story, man. Yeah, so I mean it wasn't easy. I did have times. It was difficult getting out of the bed. I mean it was kind of like, hey, I didn't do anything fraudulent here. What happened? You know, I'm always hard working. Why, why did this happen? And what helped me?
Speaker 2:And this might help a lot of people, because every day there's someone going through some sort of battle. There's a lot of foreclosures going on, like in the States, there's a high percentage of people that go through bankruptcy through medical bills. It's bad enough that you're fighting an illness without going through bankruptcy and the same kind of thing, all these things that you do. Meditation helped me a lot. So it was kind of I came across the six phase meditation and then I started to create my own one and it was just kind of mentally just relaxing and thinking, okay, what am I grateful for? Because what usually happens when people are losing everything, you're thinking of lack, lack, lack. I've lost, I've lost, I've lost. But when you start thinking of gratitude, you know like just that you have a roof over your head, that you have food on your table, that your child has given you a cuddle that's you know or that you've got support from parents or whatever friends. You appreciate that and when you appreciate it, you start attracting it.
Speaker 2:And the next one that was very important is the act of forgiveness. And I know one that was very important is the act, the act of forgiveness. And I know lots of people whether it's relationships, there's people have hatred for so many different things and what happens is you're thinking of oh dear the court case, is the builder that done this, that was frozen? So many different people that did different things. I said, all right, I need to forgive them. And some were easy, but there was others, they were big numbers, they were hard and I I was struggling.
Speaker 2:I was like, each time trying to do it and how I achieved it is I brought them back to the child. I said when you have a baby, we've unconditional love for a child. You know yourself, baby, grab your finger, it's beautiful. So it was like, yeah, I brought them back to the child. I said they were born free, they were born without anything bad, but due to external circumstances whether it was an abusive parent, alcoholic parent or the parents were working so hard that they just let the child out on their own and they hung around with the wrong crowd. Then they became who they were.
Speaker 2:So the hatred left when I'd done it that way and what it actually done is it freed it from me, because when we have hatred, it's in ourselves. We're burning and we're thinking. They're not thinking about us, but we're thinking and we're angry. And whether it's a relationship, whatever it is, if you free that, it's no longer there and then you can tell the story without getting emotional, you can move on and life becomes better and you for me, becoming more mindful, more present, not looking for building wealth for the future. It's like every day I want to enjoy, nobody knows when, when our day comes and it's like did I enjoy this day today and plan to live to over 100? You know, don't, don't live in hope, thinking asher, it sure it'll work itself out. Plan as well, but also be present and I think the forgiveness really helped me.
Speaker 1:Which we appreciate you attract. I love that. That's some good stuff right there. You mentioned about reading around 100 books a year. I know some people it might have went over their head like how many. Some people struggle to read 10 a year, matter of fact. Some people struggle to read four or five. I know a few of those folks. I don't count how many I read. I read a lot but I don't really keep track of how many it is, but I'm pretty sure it's not 100. Tell us how you accomplished that. What was the process and even the reason for why you even decided to read 100 books a year. What was the idea behind that and how are you doing that?
Speaker 2:I was always kind of an avid reader and then it just I found I get so much pleasure in reading and even you know, sometimes with people coming on the show they'd say they'd say, send you a pdf. I said I don't want a pdf, I want the book. I want a physical book to be looking at and I know you can even still listen to an audio book as well. You know there's audible, you know, but it's not the same. I find that I don't make the notes. I like to be kind of actioning the book so and I like to read a few books.
Speaker 2:What I found is what we tend to do is we read a book and you either love the book and you read it in a few days, or even in a day, or it's already, and then you kind of drag it out to the month or whatever. But when you're reading a few books, you just hop and you'll end up reading way more. So like I'm reading a youtube book now because I'm trying to improve that, I'm reading chapters and that just finished one on a cark from who burned cark city. So they burned my city in 1920. And yeah, and it was like all sworn statements about the people in that and it's just interesting. I like to read a lot on kind of the corruption stuff as well, and medical and health, because there are things that I like to share. So, with the information I'm learning, it allows me then to share that in conversations during the podcast, which will benefit the listeners.
Speaker 1:I love that. I love that. Like I said, there's so much. All right, so we'll come back to the podcast. I want to talk about that and what you're doing with virtual assistants. I want to come back to that.
Speaker 1:But let's get into this is a media subject for you and I, because we spent a lot of time talking about this since we've met, and that is the whole social media situation, if you will. We shared our struggles with social media. What we're seeing, we see some things that we would consider some corruption and some shady behavior on social media, but I want to hear your thoughts on that, where that came from, what kind of experiences you had, because a lot of people who I know listen to our show and who watch us on our YouTube channel. They have similar complaints. I would venture to say the majority of them don't do anything about it. They kind of just either try to avoid it or some very few they just close that channel off and say you know what I'm done with this, they uninstall the app and they don't go back to it and they walk around with more peace than they had before because they don't see all of the junk that they would normally see.
Speaker 1:You have to deal with all of the stress and if their posts are being seen, and trying to fight an unseen algorithm just all of the nonsense that social media is supposed to be. We should be in our population. Social media should be something that we can control. It should be our own experience. We go in and see the thing that we enjoy. Do you want to see puppies all day long? Then go to go to your social media and you can be able to see all the puppies you want. If that makes you happy, that's fine. We can't control that. We have to jump through all these hoops and see things that people want us to see, things that we're not interested in, have to block and try to delete and get things away from the actual enjoyment that we want to have on social media. So, man, besides that and safety and security issues go Roy, social media, jump in, brother I.
Speaker 2:And safety and security issues go roy social media, jump in, brother I got your back at an early stage when I was doing the real estate, because I was trying to I'm like an early adapter with a lot of this stuff. So I've got my name for you know, linkedin and facebook and things like that and and then you do paid ads and I found that if you're doing the paid ads, then the organic disappeared and I was like, ok, this is strange. And then I found out that both Facebook and Google were caught for doing that. So that's well known and I've been my awakening when got kicked off YouTube. I got strikes. I got strikes for a person exposing the education system and I was like why would you? I mean it's not as if I'm saying something desperate like you want to X, there's some nasty stuff on that. Like I don't want to see that. I go in there and I'm sharing stuff because it's easy to share with a lot of platform, but it's just constantly putting up really negative stuff and I like the problem is there's kids going in looking at this and they can see really horrible stuff and the algorithms usually is kind of like if, because I can go into some of them.
Speaker 2:And I like watching comedy you know comedians on stage because makes me laugh. I enjoy it. You kind, especially with some of the topics that I do, I go down deep holes and you just want a bit of escapism and you don't want to be kind of thinking like that. Sure, on some of the platforms they're showing me stuff that hey, why are you showing me this far? And then I can even say, hey, do you want to see this, do you want to see this? They keep showing it.
Speaker 2:And on I had a friend who was in other way. You'd have a few people that support you all the time. Mothers always support me. You know you have a few friends that are always giving the thumbs up for your posts and everything. And he said I know I gave Roy a thumbs up on this post and it's gone. And he went back to all his posts and every single thumbs up. So yeah, and and I know I'm shadowbinding now if you start asking people, hey, who see, like you see no engagement whatsoever with a lot of stuff, and then you put up something stupid, it's like, yeah, there's a hundred people you know giving a heart or whatever, and you're going.
Speaker 2:That's not right, they're not showing it yeah you know, so that they don't want to do it and like I think it called purity. I put it on like the pod for the thing. It's like a two, three minute. So that's one of the things that I've actually done to share with people, to get rid of the advertisements that you see in Facebook, because before it used to be good, you know you'd see stuff, you'd be doing stuff. If you're playing sport, I'd be like, hey, I know keeping in contact, and then when you meet you feel closer. That stopped. It's like ad after ad. You know you're scrolling through, you're seeing 10 ads before you see a picture of somebody and then they're just. So there's ways of actually getting rid of that, that you can get rid of the ads that you see, but I don't trust any of them. The way that the algorithms are working and most of the time people are just pitching Like. Most of the time people are just pitching like there was a scam that happened me at one stage. There was a company that was doing lead generation and I always do, I'm always helping people. I got not and I spot things, I go away, do loads of research. I got caught myself, which is screwed right. They did over a thousand people on facebook, on linkedin, I had a call with your man. I saw there was video testimonials talking about them of three different people and I I was like grand, it was 500 bucks. And it turned out that they were like fraudulent. I reported it to linkedin, I reported it to facebook. I I even got on it to the. It was in pakistan. I got on to the police there. They said no, I used to do it there, remitly who the transaction was done by. I reported to them. They kicked me out. And when I started saying, hey, what are you kicking me out for? So, and linkedin still has them up there, facebook still has them up there. So, wow, if these companies and I had all the proof to show, hey, and it wasn't that I thought I'd get my money back. I thought this is, but I don't want the next guy to get caught and they're not protecting him. So this is kind of how, because sometimes we think we can't do nothing.
Speaker 2:I was talking to you prior to recording about what happened to me just today. There was this company. It was like Calendly, a booking, and they booked something. So I thought, okay, they just want to have a conversation with me to tell me about their systems, so that I'll jump from one to the other and then, a couple of minutes beforehand, they cancel. And then they have a message saying oh, you don't like when this happens, but you can book a call with us.
Speaker 2:It was like slimy marketing. And the problem is you know your hours are valuable. You don't like. Yeah, sometimes somebody can't make it, they get sick or poor. That's all grand, but when somebody does it intentionally, that's different. So I went on Trustpilot, I went on Google Review, I went into their post on Facebook. It took me 10 minutes, but I'll make sure that and by doing that I've done the same with Remitly. When they've done that to me. When you do that, you're letting them know. Hey, I'm not tolerating that.
Speaker 2:And if I'm buying something, I'm always looking at the reviews. And I don't know about you, but the first thing I do is I don't look at the top ones, because why I look at the negative? You'll always have negative in a few things, but when you see a certain percentage, a high percentage 10, 15, 20 percent and what they say, lots of times I make my decision not to actually purchase from a certain company based on that. So if something like that happens, you do the same thing. You know, don't think you're, they don't like that. I mean, there was time there was a rental company that I got in Spain. The car got broken into, everything was taken and they didn't cover me and basically I said there was no alarm or anything. So I just went away to write a review and they're contacting me straight away. Hey, contact us. They don't like that. You know. You might think. Just accept it as it is.
Speaker 2:When something happens to you that you know is fraudulent, take screenshots, put it up, like I took the screenshot of their thing today. The one hash is called it become. They put it, put it up exactly. So it's not just me saying something, I'm going here. Look, I took a picture of exactly what it is. So if you back up, it even reinforces what you're saying.
Speaker 2:It's not just because sometimes you can have people that are like trolls doing things like that, but when you show it and you have backup. Plus, if somebody goes into trust pilot, they see I review things nice as well. I'm not just one of these people that goes negative. Negative when somebody does a good service goes above and beyond. Do that as well. You know, make sure, hey, you're supporting the, the local guy, instead of the big corporations. And that way then, because sometimes you can go in, you can see someone's profile and you know straight away I had this guy just giving negative comments to everybody. But if you're being open and honest, give positive comments, five stars when they're deserved, and reverse it, people then say, okay, this guy, he's a guy I can trust.
Speaker 1:I love that man. That's really good. We gotta just stand it up for ourselves. I think we take it on the chin way too much when it comes to this kind of stuff. And what you said about the reviews yeah, sometimes I look at the ones on the top. I usually go through all of them as much as I can just to see if I got a good balance. If I hear more negative, I'm not going to buy that stuff. So, yeah, I definitely get that. But you said something about your hours being valuable. It's a great segue into the virtual assistant question that I have for you. Kind of talk about what you're doing and perhaps give away with people who are interested in using a virtual assistant. First tell them why you think they would need that and how they can access your service. If you don't mind sharing that real quick and we'll move on to the end of our show.
Speaker 2:No, problem, like where it kind of came from. Like I did recruitment at one stage when the Polish were coming to Ireland. I set up a recruitment. I had a recruitment license but when I moved I had to pass that on. So I had experience with recruitment anyway.
Speaker 2:And when I was doing the podcasting I was outsourcing. A few times I'd use Fiverr or I'd use Upwork and so many times they'd be telling me how good they are and it was like I was spending hours just trying to talk to them and it was frustrating. And then with Upwork you get screenshots so they're supposed to go. Oh yeah, I know he's working, but I was seeing screenshots of Facebook and I was like, all right, I see Facebook, facebook, what's he doing? And I think a lot of them have a laptop and then they're working on something else and they're just taking the screenshot because it takes whatever every five minutes or whatever that you know if they're showing so many hours they're working for.
Speaker 2:So I didn't like that and the way we're kind of doing it is. I mean, a lot of people they prefer the hourly for the virtual assistant we can provide, but what I, what we do, is like packages. So if somebody wants the shorts created. We can do that if they want the website and all the changes depending. If it's accounting, you know we can do all the different things, but we like to do it on packages, so you know what needs to be done, so you're getting the service based on that and you, you don't have to be looking over your shoulder and checking it all the time, because that's the purpose of having a virtual assistant, so you, you actually get more work done. And if you're, say, coaching and you're making money per hour, you don't want to be spending it on social media and just, you know, creating charts and things like that, because it takes hours. It's kind of needed and it's better to do it with somebody that can do it cheaper and you're making more money.
Speaker 2:And yeah, I think I encourage everyone. I mean, we don't push a sale. We do a little call with people on what they want, we find out exactly how it is and a lot of times people you know we're on about trust and everything. We've got the office where my partner has the access to the accounts, but the employees don't. They're just working on it. So we're even protecting them, even though they're totally vetted, the people there. But because a lot of people are afraid, given the passwords, I know, like, say, for YouTube and stuff, you can have eight or some of them you can, there's some you can't. And to actually do all the bells and whistles sometimes you need full access. But we've never been compromised and for me you have to protect the person's social media or whatever passwords they're using. You know, even if it's access to the podcast, you know getting analytics and things like that, and they know that they're safe.
Speaker 1:I love that man because that's something I've been thinking about ever since I started doing the podcast in 2020. I realized that all the things that podcasters and content creators have to do on a day-to-day basis whether it be marketing, promotions, posting on social media every time you have new content I realized that I don't enjoy that. So the idea of a virtual assistant was something I've always wondered. If you're going to have that opportunity, you definitely have it. So, if you can, after the show on our YouTube channel in the comment section under the episode, if you could drop the link to where people can go to use your virtual assistant package and services, that would be awesome. I remind you again as we get off air. But let's talk about the podcast.
Speaker 1:You launched six podcasts, or four of them were in the top 0.5 percent of all podcasts, which is outstanding. Amazing. You've recorded over 1500 episodes, which is also fantastic. You edited each one yourself, which is like. I don't know how you did that, but bless you, sir. But tell us about what you think is the best way to grow your podcast. You obviously have success in that area and even myself can. I can stand and learn from you, man. So what would the best way to grow your podcast, in your opinion?
Speaker 2:well, the six actually have got into the top five and sometimes they'll fluctuate what some people they'll they're assuming, because those times I will say, coach, I'm somebody, come in, they just and they expect that it's a simple thing, that, oh, I'm just doing this and that's why I've got it. It's systemizing everything, like we had our conversation. We had a decent conversation prior to thing and I I said straight away like what you're doing, I knew straight away it's. It's a decent conversation because you're trying to. One thing you said to me is I want to give good value to my audience.
Speaker 2:A lot of people, their ego gets in the way. It's all about them, them, them, them. And, most important thing is a decent conversation because if someone's going to come back, they enjoy the conversation or they'll share it. And when you constantly think about your listeners and care about your listeners, it's like if you're speaking on stage, you're looking at, you're seeing the engagement, you're seeing how they're reacting and it's the same thing with the thing you have. They're still people. You just don't see them and sometimes you'll see the comments and you kind of get good feedback and everything. But when you care for your that's one of the most important things does like the name as well. Like you have the name, you have the website. Like I think why mine have been successful is speakingpodcastcom. It's like it's in the search meditation podcast. You know the crypto podcast, learn Polish podcast. The name and I have the domain that's related to that. So I feel that's good the name and I have the domain that's related to that, so I feel that's good. Also, the graphic I use, because a lot of times people they have, when they're looking at the graphic, create the graphic. They've got the big screen and they're looking at and they go oh, that looks beautiful. What does it look like when it's a small little box in with a hundred others on the Spotify or on iTunes? Does it stick out? And a lot of the times it doesn't, or they'd have too much text. There's like a load of writing and everything. So there are little things.
Speaker 2:Regarding marketing, for example, the Polish one. I mean we're both great fans of Facebook, but I found it to work. For me. It's like the groups, because a lot of times people they'll create their podcast and they'll just blast it out onto Facebook and that's it. That's not where your listeners are. I mean, just because they're friends with you doesn't mean they want to listen to your podcast, so just be aware of that straight away. So what you do is who would actually like my podcast? So for me, okay. Foreigners in Poland, foreigners in Warsaw, polish in Chicago. Polish in New York. Polish in the UK. Polish in Ireland I was finding there's about 50 groups that I shared the show to.
Speaker 2:And is it easy? Before it was easy. You just hit the box, you go, but then Facebook changed things around. I know you have to do it individually, so hence why my team does it, but it works. And there's also a little secret as well. Some people are aware of it in facebook. When somebody comes in and they like the short that you do or the video that you put up, you can hit the like button and then invite them to your page, and that's something that I've got in the habit of, and it just constantly increases, which means that they're seeing it then and then they're interacting. There's even people that will share it, and when I see somebody sharing my post, I always go in and comment and say thanks for sharing, or just put a heart or something like that, and it just grows and it's having systems in place because a lot of people.
Speaker 2:They do three shows, they do 10 shows, they try on the toilet. That takes so much work and it's like, okay, what, what don't I like doing? What can I outsource and just compress the time, like when I was doing the. The first few shows I was doing in person with people and I was like, all right, this takes a lot of time, because most people weren't even. It was like their first podcast. I was taking them an hour or so just to, you know, have a coffee and chill them out and get them to relax, but then afterwards you were having another conversation, so it was half a day. Then I started converting to zoom. When I was editing, I was using audacity, I was taking out all the pauses I was. Then I was listening again, making sure it was okay, and now I don't I like I even stopped doing the intro and the outro.
Speaker 2:I say it on the show and I used to speaker view. I've done the split split screen because I'm constantly going what's working, I'm looking at all the different things and it's like you have to grab people's attention fast and if there's me just going for a minute, even hi, welcome to the show, they're gone. You, you know, even that could be the best show in the world. They're gone. So what I do is the other person is there, they're seeing it. I say it fast, but then I say okay, and what? The guest is now? So then they'll hear what, what, what it's going to be about. And even there's one say on the way, I do a weekly one with my business partner and what we were doing is we're playing with it all the time, trying to improve it, and like then we're saying, okay, today we're going to talk about bum, bum, bum, bum.
Speaker 2:And I was even going okay, no, we've put in graphics, so I'm scrolling. I mean, I've seen that on youtube, the ones, but it costs a lot of money to do, like the explosions. And if somebody's talking about, say, the plant, and then the screen goes to the plant growing and all this, that's all grand, it's all doable, but it's expensive to do. You know, you need there's sometimes there's people. I know they have people full-time doing that. So that's grand if you've got the budget to do that. Most people don't. So what I've done, we just have like little pictures and I'm just saying, today we're going to talk about bum health and we have a picture of health. We're talking about chewing gum, bang and somebody blowing a bubble, but what it is is it's like it's a minute or 30 seconds of boom, boom, boom and it's grabbing your attention and you hear something. Oh, that sounds interesting.
Speaker 2:And I also do the time stance. I mean I was asking so many people how to do this. I eventually found it out. You just put down zero the time clock, zero, zero, point, zero, zero, what it's the start, and then you know 30.25 certain topics. So what happens is, if you're only interested in, say, the djungum, you just hit that and it fast forwarded to it.
Speaker 2:So you're catering for the listeners instead of making them. And it's just constantly watching and like I'm everything I do. How can I be better? I mean, I still sign up for courses I train. Sometimes a guy probably won't learn anything from this. There was one on monetization. There was one thing I got from it and that was worth it for me to share with others.
Speaker 2:So it's like just constantly look being the different groups, and I mean I with the pod for the one I'm, if that's for kind of helping podcasters and I'm I was originally doing it myself, just doing two to five minutes of tips because I want people to stay in the game. I don't want them listening to cnn and bbc because they're just regurgitating lies. So podcasters can actually share some very good information and that way, when you're listening to a podcast, you're able to get information that you want and and the thing is a lot of times on shows people, they have to be there at a certain time, but you can be ironing and listening to a podcast. You can be cycling, take the dog for a walk and if you're paying attention to all the comments that you're getting, you're then catering for that and what I do? I look at the analytics you're getting. You're then catering for that and what I do? I look at the analytics.
Speaker 2:All right, my, it's strange, but 50 of all of my podcasts are in the us. It's a high percentage in the uk. I make sure I cover items in that. No point in me. I mean. It doesn't mean that I'm not covering africa and different places like that, but I'll always make sure that there's something relevant with that. And I mean there's a lot of guests that come from these countries as well.
Speaker 2:But there's no point in talking about ireland when there's maybe one percent is from ireland. I mean, most people would be like everything is ireland, but that's not my audience. So and it's all little things. Pay attention to the small things, have little systems in place and by doing that, like I have an excel sheet and what I do is I try to grow everything by one percent weekly so I have the number of shows and what the averages are, the followers, and it's like I do a color coding thing. It's like when it goes up half percent it's yellow, when it's one percent it's green, when it's two percent I have it purple. I don't want red on my thing, so I mentioned I use the traffic lights. It's not the traffic lights, because there's no purple in traffic light, but basically what I try to do is get as much purple as I can, and the reason that that helps is sometimes I look at it. Why isn't that moving? I forgot to post this, I forgot to put it on bit shoot, I forgot to share this one and it just allows me to be watching the numbers, which in turn helps them grow.
Speaker 2:But it's not all about the numbers. I mean, as I say to people, if you had the conversation like this conversation today, if it reached the one person and changed their life or helped them, would we still have the conversation? And we would, because if you know someone is benefiting, and not to be thinking, oh, I need to get 10 million or I need to get a thousand or two thousand, even if there's like 10, 10 or 20, like we were talking about the public speaking, like if 20 people are listening to your show. If you went into a room and there's 20 people sitting there to listen to you, you'd be delighted. And if you said they're going to next week, they're going to be there again and you come back and maybe two left and two new people come in their tree. You keep doing that but for some reason people think they're a failure if they're getting numbers like that and podcasting. And just remember, the numbers are actually people, it's just that you don't see them yeah, yes, we got so much to learn.
Speaker 1:That's what I'm, that's what I'm learning from you today as podcasters. We got so much to learn, so much much to grow on man, but this conversation has been awesome.
Speaker 2:Does your podcast have a YouTube channel? Youtube is actually my name, that's where I call it. So I have what I've done and it's just for people that sometimes people have like two shows or two businesses. You can have playlists, so when people go in then they can go after it.
Speaker 1:Like crypto.
Speaker 2:They just hit the because, instead of me having 10 different, channels for different businesses no, it's too much.
Speaker 1:So that way, exactly my I play this for mine, so I'm gonna I'm gonna find you and subscribe on that today. Definitely want to do that, man, but before I let you go, we talked about a lot of different subjects. Anybody that's a podcaster or content creator, obviously. If you were, if you're, you learned something about your process how to install some systems to kind of help you do things more efficiently Fantastic stuff. We talked about public speaking, the need and value in virtual assistants, starting your own business and being an entrepreneur man. You got so much in you, man, so I'm just so excited about this conversation that we had today. I'm going to definitely probably hear it again and again, because there was some nuggets in there that I might have missed myself. So I'm excited about that For all you guys that are listening.
Speaker 1:Please, when you get a chance, jump onto our YouTube channel At TheyCallMeMrU. I'd love for you guys to like share, subscribe there. Check out this episode, which will be on probably within the next 30 minutes from now. By all means, subscribe to the channel. Also, check out Roy's work. The Podfather, for one is a fantastic podcast. I think it's going to be value for you there, especially if you're a content creator, give you some ideas and some ways to maximize what you do and not waste so much time. He's really good at sharing that, but thanks for supporting him and for supporting our show. Any closing thoughts more before we close out.
Speaker 2:Man, anything you want to say to the people well, just, a lot of times people think should I start a podcast? You know, do I need to? You know is it worth it? And if you have a skill set, that will make the world a better place. If you can change one person's life for the better, do it. It's not hard. I'm not a technical person. It is simple. You just there's systems in place, there's ways to do it.
Speaker 2:Editing is easy. It's not something that's difficult and if you can do it, there's so much passion and, as you know yourself, when you're actually editing and listening again, you're going wow, you enjoy the conversation yourself. When you're listening back, your life is changing for the better by having guests coming on. I mean, my life has totally changed from the guests that I've had. I mean there's things that I never knew and like I even say that on some of my shows, just because I say something, don't take it as gospel, go away and do your own research, but at least let me plant the seed and see does this make sense? So what I say to people is go in, start one. I'm not saying you need me, you can, even even if you've got budgets. The stuff I even do online, free, free classes on the YouTube does like half an hour to help you get started. So I cater for everybody. So, even if somebody can't start, just go in and do it and you know, listen to yourself, I mean, just watch the way that you're doing it, and they learn a lot by doing it.
Speaker 2:And what I would say to people is you know he's asked to give you a thumbs up and all that, but also comment, comment on what you thought and different points, because what that will do not only learn from the comments, but also if the algorithms, the way they work, they go. Oh, this is interesting. So you might think that doesn't mean nothing and this is an important one actually, how I learned about the youtube getting more subscribers. My computer was my YouTube was tied onto the telly at one stage and my youngest child, he's 11. He was watching, he was getting into magic and the guys would say give us a thumbs up and he was reaching for it and I was like I enjoy so much content and I look at it and I was never doing that. So now I make it a habit If I like something, I give it a thumbs up or I give a comment, because you're actually helping them, people to get out to more and the stuff that's not beneficial to society, don't bother.
Speaker 1:Yeah well, thank you very much, man. I appreciate the support there. Please stay in touch. I want to have you back on here again. I'm sure there'll be some new developments. Can't wait to talk to you about those. Please support Roy Collin man. Fantastic guys you heard Very well-rounded, a lot of experience, a lot of area. I'm sure he can help you out, man, but we are excited about what we heard today. Please go back and listen and please, of course, go to both of our YouTube channels Please like, share, thumbs up, subscribe and Please like, share, thumbs up, subscribe and leave a comment so we know what you're thinking. Maybe it'll provide value for somebody else who's watching. So thanks again for everything. We had a great time today. Hope for more great times to come. Thanks, roy, appreciate you so much man.
Speaker 2:Thank you very much.
Speaker 1:Enjoy everybody.
Speaker 2:Enjoy everybody. Bye.
